The biggest question on most business owners' minds today is; how can I reach one of the most captive, affluent audiences where they spend the majority of their time? The answer is Mobile Media’s mobile billboard trucks.

In fact, according to Simmons Market Research, one mobile billboard truck can deliver 1,500,000 impressions per month when targeted to a designated marketing area of more than 5 million people. That’s about six dollars cost per million (CPM).

Ready to know more? Almost every advertising study ranks Mobile billboards as the most cost effective and influential medium today.

Mobile Billboards

• Heavy commuters make more money, are higher educated, and are more likely to have children — Arbitron Outdoor Study
• Highly effective in building brand recognition — Perception Research Services

Mobile Billboards vs. Radio

• Mobile billboards reach every person driving down the highway regardless of the station they listen to.
• Mobile billboards are a visual medium, which increases retention
  

Mobile Billboards vs. Television

• 74 percent of super commuters don't watch TV news — Arbitron Outdoor Study\

Mobile Billboards vs. Newspaper/magazines

• 27 percent of the heavy commuters do not read a newspaper —Arbitron Outdoor Study

Mobile Billboards vs. Print Advertising

• Nearly 30 percent of mobile outdoor "viewers" indicate they would base a buying decision on the ads they see — American Trucking Association Study
• 97 percent advertising message recall — RYP & Becker Group

Mobile Billboards vs. Static Outdoor

• Generates 2 1/2 times more attention than a static billboard — Perception Research Services
• 96 percent state that the ad had more impact than a static billboard — American Trucking Association Study